Content family

The content family is used to separate products into larger groups and to choose what I want to adjust for the products. For example, to separate content pages and products from each other, or to sell completely different things on each sales channel, I will create more product families.

When you adjust or create a new content family, a new window will open, in which you choose the product family name and her description. In the second part of the window, there are 3 columns

Basic Information - This is general information for each product

  • The initial name

  • VAT

  • Pictures

  • EAN – barcode

  • ASIN – Amazon product code

  • Purchase price

  • Manufacturer

  • Manufacturer’s code

  • Internal number

  • Note

  • Unit

  • Country of origin

Parameters - these are additional user-created parameters that I want to follow. After they were created, they are displayed with your product creation in one of the upper blocks - Parameters

Information on other websites:

  • Name

  • Path

  • Keywords

  • Brief description

  • Description

  • End price without VAT

  • End price with VAT

  • Recommended price without VAT

  • Recommended price with VAT

  • Currency

  • Posted by

  • Posted to

  • Active – required for the article to appear on the web

When creating a product family, I recommend choosing - Initial name, VAT, Images, Name, Path, Description, End Price (no matter what matters to you), Currency and Active


Parameters are used to express specific product properties. Multiple parameter types can be selected

Types of parameters

  1. Text: We select if there are different product properties that we cannot define for all products in advance and which will be entered in the administration. These parameter values will not be translated into other language mutations. For example: Weight: 1kg

  2. List: By selection, you will access the possibility to make the list of available parameter values. In editing the product, then you will be able to select ONLY from these values. The big advantage is that you can localize each value for each sales channel. This way, you can tailor the value of the product to the specific sales channel on each sales channel. For example: Color: red (on German sales channel "Rot", on English "red")

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